STR’s June U.S. Hotel Occupancy, Rates Continue Recovery

The U.S. hotel industry in June continued a recovery still led by leisure travel, with occupancy and revenue per available room each at their highest point since October 2019, according to STR. Average daily rate in June continued to improve and was the highest it has been since February 2020.

June U.S. hotel occupancy was 66.1 percent, ADR was $129, and RevPAR was $85.31. The company provided comparisons to June 2019 performance data instead of year-over-year changes because of the Covid-19 pandemic’s effect on last year’s data. Compared with June 2019, occupancy was down 9.8 percent, ADR was off 4 percent, and RevPAR declined 13.4 percent.

Among the top 25 markets, Tampa reported the highest occupancy level at 76.2 percent, a 3.2 percent increase over June 2019, according to STR. Seven additional markets had occupancy levels at or above 70 percent: Denver, Los Angeles, Miami, Nashville, Norfolk/Virginia Beach, Oahu and San Diego.

Markets with the lowest occupancy for the month were San Francisco/San Mateo at 50 percent and Washington, D.C. at 50.8 percent. Still, these figures show a marked improvement for the top 25 from May 2021, when five markets reported occupancy levels below 50 percent. All five of those markets, plus three more, reported June occupancy between 50 percent and 59.9 percent.

Donna M. Airoldi www.businesstravelnews.com