Wyndham Hotels & Resorts Launches New “Where There’s a Wyndham” Ad
Wyndham Hotels & Resorts has unveiled its latest ad campaign, “Where There’s a Wyndham, There’s a Way,” emphasizing accessibility, convenience, and authentic travel experiences. The campaign unites Wyndham’s 25 hotel brands and its Wyndham Rewards program under a single message, positioning the company as a reliable travel partner for all types of travelers.
“This campaign goes beyond a tagline; it reflects Wyndham’s mission to make hotel travel possible for everyone,” said Marissa Yoss, Vice President of Brand Marketing and Paid Media at Wyndham. “Whether it’s a road trip, family reunion, beach vacation, or golf getaway, travelers know that with Wyndham, there’s always a way.”
Dan Lucey, Co-CEO and Chief Creative Officer at Havas New York, added, “The platform allows us to tell diverse, relatable stories that connect with everyday travelers—whether it’s redeeming Wyndham Rewards points from business travel or being there for family milestones.”
The campaign kicks off with a 30-second commercial featuring a woman traveling across multiple states to attend three family events, all supported by Wyndham’s broad hotel network and loyalty perks. The ad delivers humor and heartfelt moments, showcasing the everyday heroism of travelers who go the extra mile for loved ones.
Avoiding the overly polished imagery of traditional travel ads, Wyndham’s campaign focuses on relatable, grounded storytelling that reflects its diverse customer base. Running across multiple media channels, the campaign targets weekend getaways and longer road trips while highlighting the emotional value of loyalty points through Wyndham Rewards.
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