AI Deals and Tools Redefine Travel Tech Landscape

Travel technology suppliers are accelerating alliances, funding rounds, and product launches that lean heavily on artificial intelligence to sharpen operational efficiency, improve sustainability, and keep travelers safe and satisfied. In customer service, German platform AIntensify added six travel brands, among them MeinSchiffberater, Trendtours and ACN, attracted by its real-time sentiment, intent and resolution analytics that now come with an AI-powered quality-assurance module automatically scoring every call to raise team clarity and guest satisfaction. Sustainability remains high on the agenda; Thrust Carbon’s new NetZero Forecaster marries live emissions data with scenario modelling so corporate travel buyers can test decarbonisation tactics, weigh costs, and present easy-to-digest projections to internal stakeholders without hiring consultants. American Express Global Business Travel is strengthening its small-to-medium enterprise portfolio by naming ex-Google executive Becky Power vice president and general manager for global client management, tapping her two decades in digital transformation to retain and grow Select and Ovation accounts. PredictX also leaned into generative technology with Cogent, a suite of AI agents that act like virtual analysts to audit spend, predict savings, automate sourcing, and monitor policy compliance by reading data streams flowing in from more than 200 connected systems. Payments and expense innovators are merging capabilities too: Corporate Travel Management joined forces with Mesh Payments to give North American customers real-time spend visibility and automated reconciliation, while Selfbook paired with PayPal to add Buy Now Pay Later, Venmo, and commission-free promotional rates that surface inside PayPal’s Offers tab. Distribution advances kept pace as Serko integrated Amadeus NDC content into its Zeno platform, promising corporate travellers in Australia and New Zealand a single workflow blending negotiated fares and dynamic airline offers before the Qantas Distribution Model deadline. Stay22 chased Asian demand by plugging Vio’s feed of 4.5 million Agoda properties into its affiliate monetisation tools, letting publishers convert links automatically through LinkSwap, Script or the new Allez Generator without extra code. Air Montenegro selected RateGain’s AirGain platform to benchmark and adjust fares in real time as the young carrier grows its European network, citing the need for unified pricing intelligence across direct and indirect channels to protect load factors in volatile markets. TravelPerk broadened its protection suite with a medical and baggage insurance add-on for European flyers, built with battleface, after research showed nearly half of business travellers lack formal coverage despite widespread disruption. Meanwhile AIntensify signalled ambitions beyond hospitality by recruiting specialists from banking, insurance and energy as enterprises in those sectors pursue faster deployment of sentiment analytics and automated quality assurance. Across the board these announcements underline a common theme: travel companies are blending AI, enriched content and embedded payments to strip friction from planning, booking, servicing and reporting while preparing for stricter sustainability targets and sharper competition. As travellers return in record numbers across Europe and beyond, the winners will be platforms that convert rapid data analysis into tangible value—lower costs, greener itineraries, ironclad security and a smoother end-to-end experience. Investors are taking note, fueling fresh rounds to scale these capabilities worldwide in the coming year.
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