Lindblad Expeditions Launches Personalized Advisor Sites

Lindblad Expeditions has unveiled a new set of digital tools for travel advisors through an expanded partnership with travel tech firm Approach Guides. Advisors now have access to personalized websites that mirror Lindblad’s consumer site, offering real-time pricing, availability, and lead tracking—all designed to help them grow their business more effectively.
This new platform gives travel advisors the ability to share any page from Lindblad’s website directly with clients. Each interaction is branded to the advisor and ensures that leads generated from client visits go straight back to them. The setup is intended to simplify the sales process and give advisors an edge in marketing expedition travel.
“Our website is one of our most powerful sales tools, and our expanded partnership with Approach Guides will allow travel advisors to harness its power while helping them grow their business,” said Kathi Riddle, Senior Vice President of Sales at Lindblad Expeditions.
To help advisors get started, Lindblad has made a training video available on its YouTube channel. Advisors can also request support by emailing [email protected] or visiting the Lindblad page on the Approach Guides platform.
“This is a game-changer,” said David Raezer, Co-Founder and CEO of Approach Guides. “Lindblad Expeditions was the first supplier to adopt our technology in 2023, and now they’re leading again by offering the most powerful combination in trade marketing: customized websites paired with immersive content experiences.”
The enhanced tools are part of Lindblad’s commitment to supporting advisors with innovative ways to engage clients and grow their expedition travel sales.
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