Anuvu secures exclusive in-flight distribution rights for Zero to Hero

High-speed connectivity and entertainment solutions provider Anuvu has obtained exclusive worldwide in-flight distribution rights for the award-winning Hong Kong film Zero to Hero outside of mainland China.

Anuvu says the film is available for booking now, with passengers being able to view it in May 2022. The film, based on the inspiring true story of Hong Kong’s six-time Paralympic gold medallist sprinter So Wa Wai, is directed and written by Jimmy Wan and stars producer and Hong Kong Film Award and Golden Horse-winning actress Sandra Ng.

According to Anuvu, Zero to Hero joins recent exclusive films such as Hi, Mom, Minari and First Cow in a series of unique and global media options, part of the company’s mission to help airlines deliver entertainment that is as diverse as their passengers and destinations.

Anuvu’s SVP Media & Content, Estibaliz Asiain, said: “We are proud to continue leading the industry in connecting airlines and passengers with inclusive entertainment. Anuvu is committed to supporting films that are representative of every passenger’s experience and we know passengers will connect with Zero to Hero’s universal themes of overcoming adversity, discovering hidden talents and fighting to finish first, despite a difficult start.”

Christy Choi, Distribution Director of One Cool Pictures, said: “[We are] delighted to have Anuvu exclusively distribute the worldwide inflight rights of Zero to Hero. As always, we are confident that Anuvu, being the market leader in in-flight entertainment for global airlines, will ensure the movie enjoys extensive exposure among inflight audiences around the world.”