Fiesta Americana Cancun Champions Sustainable Luxury
In a landscape where many all-inclusive resorts, particularly in Mexico, offer similar experiences, Fiesta Americana Travelty Collection stands out by embracing values and policies that resonate deeply with today’s conscientious travelers. Recognizing the growing demand for ecological sustainability, workforce fairness, and community benefits, Fiesta Americana’s flagship properties—Grand Fiesta Americana Coral Beach Cancún All Inclusive Spa Resort, Fiesta Americana Condesa Cancún All Inclusive, and Live Aqua Cancun—are setting new standards in responsible luxury.
Leading with Sustainability
As part of POSADAS, Mexico’s largest hospitality company with nearly 200 properties, Fiesta Americana Travelty Collection is committed to sustainability and social responsibility. Navigating the challenges posed by Cancun’s rapid growth over the past four decades, the resorts have implemented comprehensive strategies to mitigate environmental and social impacts. This includes addressing the region’s strained aquifer, waste management issues, and the demands on electricity generation systems.
Benchmarking Excellence
Determining the true performance of a resort extends beyond evaluating price, location, and amenities. Fiesta Americana leverages industry-leading benchmarking tools such as Green Key, the Sustainable Hospitality Alliance, and the Global Sustainable Tourism Council to assess and enhance their sustainability efforts. These frameworks help ensure that each property not only meets but exceeds environmental and social standards.
Innovative Solutions for Environmental Impact
To address energy and resource challenges, POSADAS employs advanced technical analytics to monitor each property’s energy footprint. The Cancun resorts conduct water footprint calculations through the Sustainable Hospitality Alliance and operate under the supervision of Green Key. Additionally, the installation of photovoltaic systems across the hotels significantly reduces electricity consumption. Comprehensive greenhouse gas calculations and partnerships with local suppliers for waste collection further underscore their commitment to sustainability.
Investments in high-efficiency air-conditioning and water-heating equipment, guided by sophisticated Prometheus software evaluations, have enhanced environmental performance. These initiatives have earned POSADAS a Green Key Distinction, affirming their dedication to improving environmental practices and showcasing their commitment to sustainability.
Commitment to Social Responsibility
POSADAS has been recognized with the Socially Responsible Company Distinction for the 11th consecutive year in 2023. The company has established a Psychological Support Line in collaboration with UNICEF to assist those experiencing domestic violence, providing refuge and support with nearly 2,000 room nights and 12,000 free meals in 2023 alone. Additionally, fundraising events like 5-K runs for mental health, lactation stations for workers, and comprehensive health support services for over 1,800 individuals highlight their dedication to social welfare.
Educational initiatives are also a priority, with scholarships enabling around 600 children and young people to complete high school diplomas through the Ministry of Public Education. By integrating local artisans and incorporating local products into their food offerings, Fiesta Americana fosters economic opportunities and supports the vibrant local community.
Enhancing Guest Experiences
Guest feedback is pivotal to Fiesta Americana’s approach. Live Aqua Cancun’s E-Commerce Manager, Haffid Gonzalez, emphasizes the importance of guest surveys in driving improvements. Innovations like in-room dispensers to reduce plastic use and terrariums in restaurant areas promote biodiversity and enhance the guest experience. At Grand Fiesta Americana Coral Beach, Director of Marketing Lorena Vilchis highlights initiatives such as protecting turtle nests, collaborating with local artists, and offering seasonal slow-food menus to minimize environmental impact and support the community.
Fiesta Americana Travelty Collection’s Cancun resorts exemplify how luxury can harmoniously coexist with sustainability and social responsibility. By listening to guests, leveraging benchmarking tools, and implementing innovative solutions, POSADAS leads the way in creating meaningful and sustainable vacation experiences. These efforts not only enhance the guest experience but also contribute to the well-being of the local environment and community, setting a benchmark for the hospitality industry.
For travelers seeking an all-inclusive resort that aligns with their values, Fiesta Americana Cancun offers a blend of luxurious amenities and a steadfast commitment to sustainability and social responsibility. As the resorts continue to innovate and lead, they pave the way for a more sustainable and equitable future in the world of luxury travel.
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