Hilton Expands Luxury Portfolio Through Partnership with Small Luxury Hotels of the World
Hilton is significantly enhancing its luxury offerings by partnering with Small Luxury Hotels of the World (SLH). First announced in February, this exclusive collaboration now makes nearly 400 boutique SLH properties available for booking through Hilton’s direct channels, including Hilton.com and the Hilton Honors app.
This strategic alliance merges SLH’s prestigious collection of independent luxury accommodations with Hilton’s renowned luxury brands, such as Waldorf Astoria, Conrad, LXR, and Signia by Hilton. Travelers can now choose from an array of unique lodging options in exceptional locations, ranging from rustic huts and woodland treehouses to rainforest retreats and coastal villas.
Through this partnership, Hilton Honors members can earn and redeem points for stays at SLH properties. They will also enjoy the same exclusive benefits at these boutique hotels as they do at Hilton-branded locations, enhancing their travel experiences with special perks.
“Integrating with Small Luxury Hotels of the World allows us to expand the Hilton stay experience and travel aspirations for all guests, with special opportunities for our loyal Hilton Honors members,” said Chris Silcock, President of Global Brands and Commercial Services at Hilton. “The hundreds of independently minded properties are highly complementary to our renowned luxury portfolio and support Hilton’s ongoing efforts to expand and create distinct, localized travel experiences for our guests.”
Hilton Honors members staying at participating SLH hotels can now enjoy additional advantages such as earning and redeeming loyalty points, free Wi-Fi, and guaranteed member discounts. Gold and Diamond members will receive extra perks like potential room upgrades and continental breakfast for up to two guests. The Hilton Honors program also offers flexibility and value, including Points & Money payment options, no resort fees on stays booked with points, and the 5th Standard Reward Night Free.
“Through this collaboration, Hilton guests and Hilton Honors members will receive a warm welcome at SLH member hotels, allowing them to experience our distinctive approach to hospitality,” said Shaun Leleu, Chairman of Small Luxury Hotels of the World. “This alliance expands the reach of our boutique hotels to Hilton’s loyal and discerning clientele, transforming the global landscape for independently owned hotels in a remarkable way.”
SLH provides unique and customized hospitality experiences that reflect each destination’s culture and character. This partnership with Hilton enables SLH’s network of independent properties to reach a broader audience, including those who may prefer to book through points. For Hilton, the partnership supports its growth strategy and goal of offering customers more options in the industry’s most sought-after markets.