Hurtigruten Launches $12K Cruise Giveaway for Advisors
In celebration of Travel Advisor Appreciation Month, Hurtigruten is unveiling its most generous giveaway yet: a cruise package valued at more than twelve thousand dollars. This special prize is designed to thank travel advisors for their ongoing support and industry expertise by offering them an unforgettable voyage for two onboard one of Hurtigruten’s renowned Original Coastal Express ships or on one of its immersive Signature expedition sailings. Advisors who take part will receive travel arrangements that reflect the brand’s commitment to rewarding its trade partners.
The prize package includes roundtrip flights to the embarkation port, three hundred dollars in onboard credit to spend on excursions or spa treatments, an elegant dinner for two in the ship’s fine dining restaurant, and a celebratory bottle of the line’s exclusive “Bubbles of the Sea” sparkling wine. Advisors and their guests will enjoy small-ship exploration, rich regional traditions, and unparalleled service that have made Hurtigruten a leader in expedition cruising.
All travel advisors who are members of Hurtigruten’s official Facebook group are automatically entered into the sweepstakes, while those not yet registered need only join the group by May 31 to secure eligibility. The winner will be drawn on June 2, following the close of the promotional period. To qualify, the prize voyage must be booked at least sixty days before departure and conclude by May 31, 2026, ensuring that winners have ample time to plan and prepare for their adventure.
Hurtigruten’s trade program provides advisors with competitive commission structures, offering five percent commissions on shore excursions and exclusive agent pricing on cruise fares. The line also maintains its popular “Sell Three, Sail Free” campaign, which rewards advisors whose clients book multiple voyages with complimentary cruise credits. Trade partners benefit from no non-commissionable fees, ensuring that advisors maximize earnings on every booking.
To further support marketing efforts, Hurtigruten is partnering with Approach Guides, providing advisors with access to expertly curated destination content, interactive itineraries, and insider tips. These resources enable advisors to craft compelling proposals and customized travel plans that showcase the unique culture, cuisine, and natural wonders encountered on coastal and expedition voyages. By leveraging these digital assets, advisors can differentiate their offerings and inspire clients to embark on journeys that blend comfort with exploration.
“Our partnership with travel advisors in North America is an important part of our business, and we are so grateful for their support,” said Carly Biggart, head of Hurtigruten Americas. “As a stand-alone brand, we continually build support for advisors to ensure their clients have the best possible vacation.” Biggart adds that combining incentives and marketing tools strengthens loyalty and drives growth.
To enter the sweepstakes, advisors must join Hurtigruten’s Facebook group by May 31 for automatic entry. Full terms, conditions and program details are available on the trade portal. With a prize valued at over twelve thousand dollars and ongoing trade benefits including commissions, exclusive pricing and marketing support, this promotion offers advisors a unique opportunity to grow their business and win an unforgettable voyage.
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