Improving Airline Passenger Loyalty with Today’s Connectivity

Published by Valour Consultancy

From page 2 of the whitepaper: Countless whitepapers, studies and technical analyses of the connected aircraft have been published in recent years. Many of these have tended to focus primarily on the potential for airlines to realise cost savings through the deployment of various connected aircraft applications. Very few papers have zeroed in on the many ways in which connectivity can be used to indirectly enhance the on-board experience, drive passenger loyalty and boost revenues via increased ticket sales and repeat business. And that’s precisely the angle this paper takes…