Marriott and MGM to Introduce Joint Loyalty Program
Marriott International in October will begin to add 17 MGM Resorts International properties to Marriott’s Bonvoy loyalty program under a “long-term” licensing agreement, the companies announced Monday.
Financial and contract-length terms were not disclosed.
The program, dubbed MGM Collection with Marriott Bonvoy, adds more than 40,000 MGM rooms across Las Vegas and “other U.S. cities” to Marriott’s loyalty program, the companies said in a statement. While the licensing deal is set to launch in October with “several” MGM resort properties, all participating properties are expected to be available by the end of the year, the companies said.
Loyalty members of both MGM resorts and Marriott will be able to cross link accounts to exchange points and earn “select member benefits,” according to the companies.
Resorts within the new MGM Collection with Marriott Bonvoy include:
Vdara Hotel & Spa
MGM Grand Hotel & Casino
NoMad Las Vegas
The Signature at MGM Grand
Mandalay Bay Resort and Casino
New York-New York Hotel & Casino
Luxor Hotel and Casino
Excalibur Hotel & Casino
Borgata
Beau Rivage
MGM Grand Detroit
MGM National Harbor
MGM Springfield
Additionally, Bellagio Resort & Casino will join The Luxury Collection, Aria Resort & Casino will join Autograph Collection, Park MGM will become part of Tribute Portfolio, and The Cosmopolitan of Las Vegas will continue its affiliation with Autograph Collection.
Angelique Platas www.businesstravelnews.com