Middle East Lodging Aggregator Nirvana to Distribute Via Sabre GDS
Sabre has signed an agreement with Abu Dhabi-based lodging content aggregator Nirvana to distribute its inventory through the Sabre marketplace. Nirvana’s content consists of more than 11,000 properties, including “traditional and non-traditional lodging options” in the Middle East, such as serviced apartments and rentals used by both corporate and leisure travelers, according to Sabre. Per the agreement, Nirvana will integrate its inventory into Sabre’s Content Services for Lodging, which in turn integrates content into Sabre’s global distribution system.
Michael B. Baker www.businesstravelnews.com