MSC Cruises Unveils Top Travel Trends for 2026
MSC Cruises has identified several emerging travel trends that are set to inspire travelers in 2026 and beyond. By analyzing data from the 2025 VIRTUOSO LUXE REPORT, the Globetrender Future of Luxury Travel Forecast: 2020-2025, and the Expedia Travel Trends Report 2024, MSC Cruises has pinpointed key preferences that will shape the future of travel. These trends include coolcations, sabbaticals, pop culture set-jetting, culinary tourism, and all-inclusive vacations, each offering unique opportunities for adventurers and luxury seekers alike.
Coolcations: Embracing Cooler Destinations
As global temperatures continue to rise, traditional summer hotspots are becoming increasingly uninhabitable. In response, MSC Cruises is promoting “coolcations,” where travelers opt for cooler destinations instead of typical beach getaways. This trend is perfectly timed with MSC Cruises’ new 2026 itineraries to Alaska, providing an ideal escape to enjoy the pristine landscapes and refreshing climates of the Last Frontier. These Alaska cruises offer breathtaking views, outdoor adventures, and a respite from the summer heat, catering to those seeking a cooler and more comfortable vacation experience.
Sabbaticals: Extended Breaks for Ultimate Relaxation
With the rise of remote work and flexible job arrangements, more people are taking extended sabbatical breaks to recharge and explore the world. MSC Cruises is capitalizing on this trend by offering extensive World Cruise itineraries that allow travelers to visit up to 50 destinations. These “radical sabbaticals” provide the perfect opportunity for individuals to immerse themselves in diverse cultures, enjoy prolonged travel experiences, and take a much-needed break from their daily routines. MSC’s luxurious accommodations and comprehensive itineraries make these extended voyages an attractive option for those looking to explore the globe guilt-free.
Pop Culture Set-Jetting: Visiting Iconic Filming Locations
“Set-jetting,” the act of traveling to destinations featured in popular books, movies, or television series, continues to gain momentum. MSC Cruises anticipates this trend will grow as more popular shows inspire travelers to visit their scenic filming locations. Cruises that visit picturesque spots like Emily in Paris or Bridgerton filming sites offer fans a unique way to connect with their favorite stories. MSC Cruises’ itineraries are designed to include these iconic locations, allowing travelers to experience the magic of their beloved pop culture landmarks firsthand.
Culinary Tourism: Savoring Local Flavors
Culinary tourism has surged in recent years, driven by the desire to explore new cuisines and participate in unique food experiences. MSC Cruises is responding by offering a variety of food-centric shore excursions, such as winery visits in the Italian countryside, tapas tastings in Alicante, Spain, and cooking classes at an olive oil mill in Katakolon, Greece. These excursions allow travelers to indulge their taste buds, learn about local culinary traditions, and enjoy authentic dining experiences, making their cruises not only a feast for the eyes but also for the palate.
All-Inclusive, No-Fuss Vacations: Convenience and Luxury Combined
Convenience remains a top priority for travelers, and all-inclusive vacations are more appealing than ever. MSC Cruises’ all-inclusive offerings, such as the MSC Yacht Club, provide a seamless and luxurious travel experience. With 24-hour butler service, private facilities for Yacht Club members, free internet, unlimited premium drinks, all meals included, and access to the MSC Aurea Spa thermal area, these cruises eliminate the hassle of planning and budgeting. Travelers can focus entirely on enjoying their vacation, knowing that every detail is taken care of.
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