Preferred Hotels Adds 10 Luxe New Properties
Preferred Hotels & Resorts, the world’s largest independent hotel brand, is celebrating its largest year of growth since 2019 with the addition of ten exceptional new member properties. Welcoming these hotels, resorts, and lodges into its global portfolio during the last quarter of 2024, the brand is further strengthening its reputation for providing unparalleled luxury and distinctive travel experiences.
As part of its expansion, all ten new properties have been integrated into the I Prefer Hotel Rewards system. This inclusion offers an enticing benefit: travelers can earn 2,500 bonus points for eligible stays at any of the new properties when bookings are made by the end of March for stays through June 30, 2025. This rewards program enhancement not only incentivizes bookings but also underlines Preferred Hotels & Resorts’ commitment to connecting discerning travelers with the world’s most inspiring destinations.
“We are thrilled to welcome these exceptional properties to our global portfolio of luxury independent hotels,” said Lindsey Ueberroth, CEO of Preferred Hotels & Resorts. “Each new member delivers an unparalleled travel experience that celebrates the essence of its location and allows us to connect discerning travelers with distinctive hotels that offer unforgettable stays in some of the world’s most inspiring destinations.” Ueberroth’s statement reflects the brand’s dedication to curating unique experiences that showcase the local flavor and heritage of each destination.
Among the newly added properties is the Gamboa Rainforest Reserve in Gamboa, Panama, a stunning retreat that now joins Preferred’s Lifestyle Collection. Set amid lush jungle surroundings, the reserve features 166 rooms and suites with private balconies, multiple dining options, and an array of unique experiences. Guests can enjoy aerial tram rides, kayak along the historic Panama Canal, or visit the local sloth sanctuary for a taste of authentic tropical adventure.
In Santiago, Chile’s historic district, Hotel Magnolia makes its debut as part of the L.V.X. Collection. This intimate luxury hotel offers only 40 rooms, ensuring personalized service and exclusivity. With its rooftop terrace, wine cellar, library lounge, and guided city tours, Hotel Magnolia provides guests with a refined urban experience enriched by the cultural and historical backdrop of Santiago.
Travelers seeking a taste of India will appreciate Aurika Udaipur – Luxury by Lemon Tree Hotels. Located in the heart of Udaipur and included in Preferred’s Lifestyle Collection, this property features 139 rooms and suites, beautifully landscaped terraced gardens, and charming courtyards. Guests can immerse themselves in traditional folk performances or indulge in spa treatments inspired by centuries-old Indian wellness practices.
For those yearning for alpine adventures, Hotel Kitzhof — Mountain Design Resort in Kitzbühel, Austria, offers contemporary luxury in the Austrian Alps. As part of the L.V.X. Collection, this mountain resort boasts 160 rooms, studios, and suites with breathtaking views, five dining venues serving authentic Austrian cuisine, and a spa offering European treatments, including a Swiss stone pine sauna.
Another standout is César Lanzarote, nestled in the heart of La Geria Natural Park in La Asomada, Lanzarote. This boutique property, part of the L.V.X. Collection, offers just 20 rooms and suites with stunning views of the ocean or nearby volcanoes. Guests can participate in outdoor activities such as sunrise yoga, horseback riding, vineyard explorations, or savor the flavors of traditional Canarian cuisine.
Other newly added properties include Appenzeller Huus – Huus Loewen in Gonten, Switzerland (Lifestyle Collection); Aurika Mumbai International Airport in Mumbai, India (Lifestyle Collection); Das Achental in Grassau, Germany (L.V.X. Collection); Hotel Las Islas in Cartagena, Colombia (L.V.X. Collection); and L’Ermitage Beverly Hills in Beverly Hills, California (Legend Collection).
With these ten luxurious additions, Preferred Hotels & Resorts continues to redefine travel by offering guests distinctive experiences, personalized service, and a true taste of each destination’s character. Explore these properties and unlock unforgettable journeys by joining the I Prefer Hotel Rewards program today.
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