Radisson Plans New Upper-Midscale U.S. Brand

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Radisson Hotel Group Americas on Wednesday announced the launch of Radisson Inn & Suites, a new upper-midscale, limited-service brand.

The new brand is intended for airport locations, metropolitan areas and mixed development communities in U.S., Canada, Caribbean and Latin America markets. Those locations will distinguish Radisson Inn & Suites from Radisson’s suburban-focused Country Inn & Suites, according to the company.

The new brand’s workspace includes a café-inspired lobby. “Meaningful social spaces are important to travelers, especially as we move into a post-pandemic era,” said Radisson Hotel Group Americas CMO and interim CEO Tom Buoy in a statement.

Radisson Inn & Suites also will include what the company called a “creative content studio,” featuring monitors, gaming chairs and high-speed Internet for social media content creation or video use.

Terri Hardin  www.businesstravelnews.com

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