Regent Seven Seas Cruises Unveils New Brand Campaign ‘Nobody Does It Better’
Regent Seven Seas Cruises, the ultra-luxury cruise line, has unveiled its new global brand positioning with the tagline “Unrivaled at Sea” and a creative campaign titled “Nobody Does It Better.” This initiative represents a multi-year evolution of Regent’s commitment to redefining luxury cruising.
The campaign, set to launch on December 4, 2025, will debut across print and digital ads, social media, and connected TV. Regent’s President, Andrea DeMarco, stated, “Our goal is to deliver a seamless and carefree travel experience that exceeds each guest’s expectations in every way.”
The brand’s promise is built on four key pillars:
- Immersive Exploration: Curated, enriching travel experiences.
- Heartfelt Hospitality: Warm, personalized service.
- Luxurious Space: Spacious suites and onboard areas.
- Epicurean Perfection: Exceptional culinary offerings.
The campaign features an emotive film showcasing Regent’s signature experiences, such as Blacklane private chauffeur service and luxurious amenities onboard. Set to a recording of “Unforgettable” by David Kosten, the film encapsulates Regent’s timeless elegance.
Regent has also introduced two fare options to enhance personalization:
- All-Inclusive Cruise Fare, offering unlimited shore excursions, specialty dining, and more.
- Inclusive Fare, adding roundtrip flights and private chauffeur service for a fully tailored journey.
Jessica John, Chief Marketing & Strategy Officer, emphasized the importance of adapting to evolving luxury travel trends, positioning Regent as the industry leader. This rebranding solidifies its standing as the world’s premier ultra-luxury cruise line.
Related News: https://airguide.info/category/cruise