US Open Boosts NYC Hotel Demand and Rates

The US Open Tennis Championships in Queens gave New York City’s hotel sector a major lift, with both demand and pricing surging during the tournament’s opening week. According to hospitality analysts, hotel demand in Queens rose 3.5% compared to the same period last year, while average daily rates jumped 8% as thousands of visitors poured in for the prestigious event.

Citywide, revenue per available room (RevPAR) reached $397.91, while in Queens it climbed to $318.35, reflecting the tournament’s strong draw among both domestic and international travelers. The surge underscores how major sporting events can significantly impact local hospitality markets by driving high-spending visitors who often book extended stays.

Hotels across the city, from luxury properties to boutique brands, seized the opportunity to court tennis fans with themed offerings and special promotions. Properties such as the Hotel Seville NoMad and Park Hyatt New York hosted tennis-inspired events and curated packages that included exclusive perks like courtside transportation or themed cocktails. These marketing efforts helped capture the enthusiasm surrounding one of the world’s premier tennis tournaments while boosting direct bookings.

Industry insiders say the US Open’s economic impact extends beyond hotels to restaurants, retail, and local attractions. For New York’s hospitality sector, which continues to rebound from pandemic-era downturns, the tournament’s success highlights the importance of aligning with major events to stimulate occupancy and revenue. With strong demand expected to continue throughout the event, hotels anticipate another record-setting week for room rates and RevPAR.

Sources: AirGuide Business airguide.info, bing.com