Windstar Cruises Unveils New Show Jumping Horse Mascot
In a festive announcement on Christmas Day, Windstar Cruises unveiled its newest mascot: Windstar, the “show jumping horse who’s beyond ordinary.” The horse has already made waves on social media with its own Instagram page, inviting fans to follow along and stay updated on its journey. This exciting partnership marks a new chapter for Windstar Cruises as they bring an unexpected and unique twist to their brand identity.
The new mascot is a result of a collaboration with renowned international show jumper Kelli Cruciotti-Vanderveen and Serenity Farm Show Stables, located in Wellington, Florida. This marks a departure from traditional cruise line mascots, offering something fresh and exciting to the brand’s fans. While the full details of the collaboration are still under wraps, the announcement video on Instagram gave viewers a glimpse into the partnership’s potential, hinting at some exciting developments in the future.
Chris Prelog, the president of Windstar Cruises, shared his excitement about the new partnership, noting that he was thrilled to have Windstar the horse as part of the company. In the video, Cruciotti-Vanderveen discussed how she would be competing with Windstar in the competition arena, and how the horse would provide a unique experience for passengers of Windstar Cruises. This connection between a high-performance sport like show jumping and the world of cruising is an innovative approach that’s sure to capture the attention of travelers seeking something out of the ordinary.
“Our goal with this partnership is to bring show jumping into the lives of our passengers in a fun and engaging way,” Cruciotti-Vanderveen said in the Instagram announcement. “Not only will I be competing with Windstar in the competition arena, but we’re also working to offer our guests something truly special onboard.”
While the specifics of the collaboration are still being fleshed out, it’s clear that the Windstar horse mascot is not just a symbol, but part of a broader strategy to engage with passengers in a fresh, interactive way. Windstar Cruises has long been known for its boutique-style cruises, offering an intimate and personalized experience for its guests. By adding an element of show jumping, they are looking to push the boundaries of what a cruise experience can entail.
This partnership could take many forms, from on-board show jumping exhibitions and competitions to exclusive events that involve the horse, its trainers, and the world of show jumping in general. The inclusion of such an unexpected mascot provides a platform for Windstar Cruises to differentiate itself from other cruise lines by integrating sports and adventure into their luxurious travel experiences. Passengers may even get the chance to interact with the horse during their journey, adding a fun and memorable layer to their vacation.
Windstar Cruises has not yet disclosed full details about the extent of the partnership, but the potential for creating an exclusive, high-energy experience for travelers is undoubtedly a key component of this collaboration. Whether it’s hosting show jumping-themed events or offering up-close experiences with the horse and its team, Windstar is positioning itself to offer guests an unforgettable vacation experience that goes beyond just visiting destinations.
As the cruise industry continues to innovate, this unexpected partnership with the world of show jumping is sure to catch the eye of potential cruisers looking for something fresh and exciting in their travel adventures. Whether you’re a fan of show jumping or just love the idea of experiencing something new, Windstar Cruises’ latest mascot and partnership offer a glimpse into the future of themed cruise experiences. Stay tuned for more details as the collaboration unfolds in the coming months.
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