Wyndham Rewards Debuts Experiences and Applebee’s
Wyndham Hotels & Resorts is elevating its loyalty program with two major initiatives: a partnership with Applebee’s Neighborhood Grill + Bar and the launch of Wyndham Rewards Experiences, an immersive platform powered by iconic sports and entertainment brands. The collaboration with Applebee’s will allow members staying at any Hotel by Wyndham to earn Wyndham Rewards points by placing mobile To Go orders at more than 1,500 Applebee’s locations nationwide through the Wyndham app, complete with free delivery. This integration marks the first time members can seamlessly accrue hotel points on everyday dining purchases, enhancing the value of the program beyond traditional stays.
Meanwhile, Wyndham Rewards Experiences opens doors to exclusive festivals, concerts and events, giving points holders access to coveted moments that were previously out of reach. Developed in partnership with Madison Square Garden, Radio City Music Hall, Minor League Baseball and Caesars Rewards, the platform enables members to use their points to bid on unique opportunities. Highlights include VIP tickets for two to the sold-out Vans Warped Tour in Long Beach and Washington, D.C., complete with private backstage access, a $100 food and beverage credit and festival merchandise.
Sports enthusiasts can vie for the chance to ride the Zamboni during a New York Rangers regular-season game at Madison Square Garden, followed by two tickets to the contest itself. Theater lovers will find irresistible value in bidding on a Radio City Music Hall package that features two seats to the Christmas Spectacular Starring the Radio City Rockettes and a meet-and-greet with the Rockettes during their milestone 100th anniversary season. Golf aficionados can secure a guaranteed spot alongside a PGA Tour professional in the Wednesday Pro-Am at Sedgefield Country Club, including two hospitality tickets for the Wyndham Championship.
For those seeking a slice of Americana, Wyndham Rewards Experiences offers tickets for two to watch the San Jose Giants take on the Rancho Cucamonga Quakes at Excite Ballpark, plus the rare opportunity to throw out the ceremonial first pitch. Points holders looking to savor nature and music can also bid on passes to Country Jam in Grand Junction, Colorado, and Beyond Wonderland in Chicago, blending outdoor adventure with live performance in two of the country’s most popular festival destinations.
Michael Shiwdin, senior vice president of Loyalty & Partnerships at Wyndham Hotels & Resorts, emphasized that these upgrades are designed to meet growing demand for flexibility, transparency and personalization. He noted that the new partnerships enable members to unlock world-class experiences and enjoy rewards in their everyday lives as well as on the road. By broadening the scope of benefits to include dining and entertainment, Wyndham Rewards aims to deepen engagement and foster lasting loyalty among its members.
As Wyndham rolls out the Applebee’s integration later this year and continues to expand the Experiences portfolio, the company is setting a new standard for hotel loyalty programs. Members can look forward to earning points during casual dinners, bidding on once-in-a-lifetime events and enjoying seamless rewards redemption through the Wyndham app. With these enhancements, Wyndham Rewards reaffirms its commitment to delivering exceptional value and memorable moments for travelers and locals alike.
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