New Alaska “Our Commitment” aircraft champions diversity
Alaska Airlines unveiled “Our Commitment” celebrating diversity and education featuring inspirational quotations and faces in profile representing 14 family members and mentees of Alaska’s employees painted on the aircraft. The design was made in partnership with UNCF, which supports higher education for Black students to attend Historically Black Colleges and Universities. In addition to the livery, Alaska has pledged to donate one million miles annually to support students attending HBCUs for college tours, career development events, and other programs.