UPS exec on meeting pandemic, e-commerce demands

For UPS, the pandemic meant mobilizing to deliver protective gear, tests and vaccines, while also keeping employees safe and stepping up hiring to meet burgeoning e-commerce demand, Director of Marketing Beth McConahay said. “We had to start looking at how we prioritized our freight. If it was PPE, it went on the planes first,” McConahay said of meeting logistic demands during the pandemic.