Asiana announces content partnership with Anuvu

Asiana Airlines has selected high-speed connectivity and entertainment solutions company Anuvu as its content service provider.

Through the partnership, which began this month, Anuvu will leverage its extensive experience integrating media and content technology to deliver entertainment to passengers via the variety of seatback and overhead systems that are on board Asiana’s fleet, including Panasonic’s eX2, eX3, eFX, eXW and SK3.

Young Joo Lee, Asiana Airlines’ General Manager, said: “Anuvu is the most reputable company in the industry and has a proven track record of delivering results for its expansive portfolio of clients. In the short time we have worked together the team has already demonstrated that they are reliable and enthusiastic specialists in the industry. We are thrilled to build our partnership with them.”

South Korean carrier Asiana Airlines has an international hub at Seoul’s Incheon International Airport and domestic hubs at Gimpo International Airport, also located in Seoul. Through the partnership, Anuvu will deliver an array of premium media and content options on Asiana’s flights around the globe, expanding the carrier’s in-flight entertainment offering.

“We are excited to expand our services into a new territory with Asiana Airlines, a partner who shares our passion for elevating the customer experience,” said Estibaliz Asiain, Anuvu SVP Media & Content. “We will work closely with the Asiana team to bring on board new entertainment options that reflect the diverse tastes of its passengers. We look forward to seeing what we can accomplish together.”