Growing wanderlust spurs Wyndham Super 8 ad venture

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A multimedia campaign by Wyndham Hotels’ Super 8 featuring actor Oliver Hudson as a bobblehead football coach reflects a hospitality industry response to pent-up travel demand. Called #JourneySafe for its emphasis on safety amid the pandemic, the road-tripper effort comes as a new survey shows 90% of Americans plan trips in the coming six months.

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