Japan’s Hidden Gems: Lesser-Known Destinations for Unforgettable Travel
The Japan Tourism Agency has handpicked 11 exceptional destinations as part of their “model tourism” project, encouraging travelers to explore beyond the well-known tourist sites and discover lesser-known locations throughout the country. These unique destinations range from scenic mountain ranges to charming cities and breathtaking regions. Let’s take a closer look at each of these 11 hidden gems and the remarkable experiences they offer, irrespective of your budget.
Eastern Hokkaido: Rugged Beauty and Wildlife Discover the untouched splendor of Shiretoko National Park, showcasing Japan’s rugged and wild landscapes. Hike up the majestic Mount Rausu or enjoy leisurely treks around the Shiretoko Five Lakes. In winter, embrace the biting cold for snowshoe tours or embark on icebreaker cruises along the Sea of Okhotsk coastline.
Mount Hachimantai: Awe-Inspiring Fall Colors and Hot Springs Straddling Akita and Iwate prefectures, Mount Hachimantai treats visitors to breathtaking autumn foliage in late September and October. Explore the mountainous plateau through scenic hiking trails or a picturesque drive on the Hachimantai Aspite Line. Indulge in the region’s small hot spring hamlets, such as Goshogake Onsen and Toshichi Onsen, offering traditional ryokan inns and mineral-rich baths.
Nasu: Nature Retreat and Cultural Experiences Nestled in Tochigi Prefecture, the Nasu Kogen highlands provide a popular summer retreat with cooler temperatures and picturesque scenery. Beyond its inviting hot springs and traditional inns, visitors can enjoy farm visits, scenic hikes, and even shopping at the sprawling Nasu Garden Outlet mall.
Hokuriku: Kanazawa’s Cultural Charms Experience the allure of Kanazawa, a captivating city in the Hokuriku region. Discover the historic Higashi Chaya geisha district, the Nagamachi samurai district, and the exquisite Kenrokuen garden. Immerse yourself in traditional crafts like gold-leaf work and Kaga-yuzen silk-dyeing. Stay at high-end traditional inns like Asadaya for a culturally immersive experience.
Matsumoto and Takayama: Treasures of Japanese Tradition Matsumoto and Takayama, situated in the Japanese Alps, offer a glimpse into Japan’s rich heritage. Visit Matsumoto-jo, one of the country’s best-preserved feudal castles, and witness the vibrant spring and fall festivals in Takayama’s picturesque Old Town. Sample highly regarded regional sake in the charming streets of Old Town, home to breweries like Funasaka and Harada.
Tottori and Shimane: Off the Beaten Track Experience the allure of Tottori and Shimane prefectures on Japan’s west side. Explore the Izumo Taisha shrine, the award-winning gardens of The Adachi Museum of Art, UNESCO-designated Iwami Ginzan silver mines, and the tranquil hot spring town of Yunotsu. Delve into sword-making traditions and witness captivating Iwami Kagura dances.
Ise-shima: Tradition and Luxury Combined Discover the deep-rooted traditions of Mie Prefecture’s Ise-Shima area, home to Japan’s most sacred shrine, Ise Jingu, and the awe-inspiring female Ama divers. Enjoy lunch with these divers at diving huts like Amagoya Osatsu Kamado. Indulge in luxurious accommodations, such as the plush Shima Kanko Hotel and Amanemu resort, nestled in Iseshima’s Ago Bay.