Panasonic Avionics announces connectivity bundles

Panasonic Avionics has unveiled a series of connectivity bundles that offer airlines an in-flight connectivity service for a fixed monthly fee. The bundles provide cost certainty, remove data limitations, and help airlines increase revenue generation.

Hernan Abbes, Vice President, Global Sales at Panasonic Avionics, said: “These new bundles give airlines the flexibility to build an in-flight connectivity offering to drive impact on passenger experience, customer loyalty, and operations with Panasonic Avionics’ enterprise-wide solutions. It’s the latest way that we are leveraging our market experience and expertise to help airlines differentiate themselves from their competitors and help drive Net Promoter Score (NPS).”

The bundles offer a robust passenger payment platform that gives choice and simplifies payment options with Apple Pay and Alipay. The offering provides live sports and news content through Sport 24 and Sport 24 Extra, BBC, CNN, CNBC and more incremental bandwidth packages for dynamic web browsing, high-speed streaming, and more. Additionally, airlines can optimise connectivity services further through ZeroTouch which enables remote software and operational updates from the cloud, and a suite of solutions such as analytics to improve forecasting, monitor usage, and business intelligence.

Each bundle comes with promotional recommendations and templates to support the airline’s on-board and off-board marketing efforts.

Abbes added: “Each of the bundles is based on airline feedback and from our experience in delivering in-flight entertainment and connectivity services to more than 300 airlines. More importantly, they offer the flexibility to airline customers who want to further enhance their offering with additional solutions including Panasonic Avionics’ Advertising, Marketplace, Destination Services, our Arc 3D in-flight moving map, and our Panasonic Technical Services global support team.”