United plans MileagePlus promotions, partnerships

Luc Bondar, the head of United’s MileagePlus program, said United is planning bonus promotions for later this year and will continue expanding the program’s partnerships, providing more opportunities to earn points, but he does not anticipate extending frequent flyer status another year. “We’ll do the right thing by our best customers. We want them back flying, and their collective activity will help shape what it looks like in terms of what’s required in order to make the qualification,” Bondar said.