Wyndham’s Women Own the Room makes room at top

Wyndham Hotels & Resorts is taking concrete measures to correct a glaring imbalance in the tourism industry, where women comprise 70% of the workforce and fill only 10% of power positions. “Wyndham is the largest hotel franchising company in the world, and we felt that we had a responsibility to use our size and scale to make that ownership number more diverse,” says CMO Lisa Checchio, co-creator of the Women Own the Room initiative.